THE WORLD'S FAVORITE PREGNANCY PILLOW

Over 10,000 followers in 5 months
The Snoogle is the world's best selling pregnancy pillow. Leachco approached us for help crafting a brand identity that would set them apart as a company that sells more than just a great pregnancy pillow. We set out to redefine package design, web design, content, and social presence into something more memorable.

What We Did

brand strategy + digital strategy + content strategy + packaging design + web design

NEW PACKAGING FOR BABIES-R-US, WAL-MART AND MORE

Their main channel of communication with customers is through packaging that gets picked off a retail shelf or delivered to a doorstep. We designed packaging to match the quality of the products it holds.

THE photography

We shot new product photos to compete with their boutique competitors who resonate with moms obsessed with a more stylish, Instagram-esque vibe. We aimed to showcase their best selling products in modern light by creating custom web content.

THE SITE

Leachco needed a website that helped customers find out more about their products to help them make a purchase decision. We used the website to tell the incredible story of the family at the heart of these great products.

VIEW SITE

In 5 months we grew Facebook followers from 1,300 to over 10,000, a 607% increase.

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