Companies

We built Mechro to fix how equipment manufacturers support their machines in the field. Technicians describe problems in plain language and get machine-specific diagnostic guidance. The real differentiation: a platform where product experts train and evaluate the AI over time.

We partnered with a market leader in construction equipment to build the first version of Mechro. Mechro has live enterprise contracts, has closed its first round of funding outside the studio, and is deeply embedded with OEMs. We went from POC to first revenue in six months.

We built Hiroic because hiring is broken and AI is making it worse. Generated job descriptions, AI cover letters, automated screening, all of it adds speed and noise to a process that never had enough context to begin with. Hiroic starts where it matters: defining the role. It interviews hiring managers, aligns stakeholders, flags misalignment, and generates everything downstream; descriptions, scorecards, interview plans, outreach. Role definition is the wedge. The vision is owning the entire hiring journey with context at the center.

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We discovered the problem by embedding with recruiters and tracing most hiring failures back to one root cause: no one agreed on what the role actually was. On pre-launch, over 50% of cold-start users spent 15+ minutes defining roles. It's been used for everything from research assistants to electricians to CTOs and country club GMs.

We built Psynth because psychologists are drowning in paperwork instead of seeing patients. Assessment reporting - scoring, formatting, assembling - takes 6+ hours per report and stretches diagnosis timelines to six weeks. Psynth transforms raw test results, intake data, and clinical notes in any format into structured diagnostic reports ready for review in minutes. It supports hundreds of assessments, runs quality control checks, and flags inconsistencies. The vision is reinventing the entire workflow from patient intake through diagnosis. Psynth is the only platform offering HIPAA, SOC2, and GDPR compliance.
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We interviewed 50+ psychologists and embedded for days inside practices to find the problem. The studio team went from concept to live product in 100 days with nearly immediate product-market fit, grew to 100 customers within months, and closed its first funding round shortly after. Psynth has assembled a world-class clinical and product team and is continuing to innovate and a rapid pace.

We built Agentech to eliminate the manual bottleneck at the center of insurance claims. Document handling, cross-system coordination, fraud checks, subrogation — adjusters spend most of their time on repetitive work that slows everything down and creates rework, compliance risk, and unnecessary cost. Agentech deploys narrowly scoped AI agents that automate this work while keeping adjusters in control of decisions.

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We discovered the problem by embedding with a nationwide pet insurance carrier and seeing the claims bottleneck firsthand. Early customers jumped at the chance to bring speed and scalability to their workflows. The co-founders who took the helm immediately went after the broader property and casualty market and landed a major customer within months. Agentech has closed two follow-on rounds of funding in the 18 months since spinning out of the studio.

We built Prelude because preneed, one of the highest-leverage revenue channels for funeral homes, is broken. Policies are sold with incomplete documentation, inconsistent pricing, and limited inflation protection. The experience is transactional when it should be deeply personal. Prelude is an end-to-end sales and planning platform that lets agents complete a plan and close in a single meeting while automatically generating all required documentation. The anchor: AI generates a heartfelt letter to the customer's family about why they're pre-planning, reframing the entire conversation from insurance sale to personal legacy.

We secret-shopped, observed, and recorded pre-planning sessions to find the problem. The results speak for themselves. Agents using Prelude increase their average selling price by 33% and nearly double their close rates. That traction led to a contract with the nation's largest pre-need agency and Prelude's second round of funding post studio.

We built Apricot because home health nurses were spending hours every night on documentation instead of recovering or seeing more patients. The work is complex — coding, cross-references, compliance — but standardized, making it ideal for AI. Apricot lets nurses speak conversationally through a guided interview after a visit, upload supporting documents or photos, and generates detailed, structured documentation ready for review. Minutes instead of hours.

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We built Apricot alongside home health owner and operator Trent Smith, embedding with his agency and spending days in the field with nurses. Our first proof of concept was live in weeks and getting emotional reactions from clinicians. Four studio employees now work for Apricot alongside CEO Trent Smith. In less than 18 months post-Gitwit, Apricot has become one of the fastest-growing companies in home health, expanded into physical therapy, closed a Series A led by Insight Partners, and grown to a team of 30+.